At Scorch Design + Illustration, we specialise in developing effective business branding including logo and identity design, print material, and website design to boost your business’s visual image.
We also provide a range of creative illustrative design solutions including illustrative logo and icon design, character mascots for advertising, t-shirt design and much more.
The Importance of Branding.
Branding is more than just a logo- branding covers all areas of your business’s communication whether it be business cards, brochures, websites, clothing or any other form of marketing.
A well defined brand is an invaluable asset to any business’s success. A strong brand combines psychology and visual science to connect with clients, communicate credibility and professionalism, and encompasses the unique characteristics that sets your business apart from the competition.
At Scorch Design we use our experience and expertise to create an effective visual brand consistent across all mediums of communication- Logo, print, web etc. We help you build your business’s image in the market place, and communicate what you’re all about.
Every project comes with unique requirements. At Scorch we employ a wide range of skills and processes to complete work depending on the specific brief to make sure of the best and most effective result.
The specific process varies slightly from project to project, but here is our basic outline of the process we use:
Step 1 - Consultation + Quote
We discuss the requirements of the required job in as much detail as possible. We find that meeting in person is often the most effective way to discuss projects, however where this is not possible phone or email correspondence is also fine. Following the meeting, we provide a quote based and a job description outlining the technical aspects involved.
Step 2 - Research + Concepts
We start by researching applicable information and images associated with your project, followed by conceptual designs which we provide to you for assessment and correspondence discussing the
Step 3 - Development
We take your feedback and build on the concepts, going through this process of designing and getting your feedback until we have come to a final design.
Step 4 - Finishing
We can now complete the finishing stages, which vary depending on your project. Branding work may lead on to developing print material or if it’s a print project we are able organise the actual printing of the design.